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December 17 – December 24, 2009 Edition

BISG Releases Digital Book Printing Guide

NEW YORK, NY/AUTHORLINK NEWS/12/14/09–The Book Industry Study Group, Inc. (BISG) has released Digital Book Printing For DummiesR, a special edition For DummiesR resource for anyone wondering whether or not digital book printing is right for their business.

Drawing on expertise from companies including Barnes & Noble, Blurb, CreateSpace, Harvard University Press, Hewlett-Packard, IBT, On Demand Books, Xerox and many more, Digital Book Printing For DummiesR provides a handy no-stress introduction to print on demand and ultra short run, alongside case studies detailing actual digital print applications.

“The goal for Digital Book Printing For DummiesR was simple: to provide an impartial, easy-to-understand guide that will help publishers and others better understand digital print technology as well as the pros and cons of moving to a digital printing model,” stated Karen Forster, Associate Director of BISG.

Digital Book Printing For DummiesR is available from the BISG website at http://www.bisg.org/publications/product.php?p=20&c=437. Those who purchase a copy can expect to learn the differences between print on demand and short run printing, the drawbacks and benefits of digital printing, what to ask before moving to a digital printing model and how to select a vendor. This handy resource also contains case studies illustrating how traditionaland non-traditional publishers are already taking advantage of digital print technology, as well as a helpful glossary of industry terms.

Digital Book Printing For DummiesR is published under license from and with the editorial assistance of Wiley Publishing, Inc. It is sponsored by CreateSpace, Hewlett-Packard, the Independent Book Publishers Association and Lightning Source.

The Book Industry Study Group, Inc. (BISG) is the U.S. book industry’s leading trade association for policy, standards and research. Learn more about BISG at www.bisg.org.

After nearly 20 years and with more than 200 million copies printed, For Dummies is the world’s bestselling reference series, well known for enriching people’s lives by making knowledge accessible in a fun and easy way. For more information, visit Dummies.com. For Dummies is a branded imprint of John Wiley & Sons, Inc.