August 1-15, 2005 Edition

Barnes & Noble

Sells 105 New Potter

Copies Per Second

NEW YORK, NY/07/17/05—Barnes & Noble, Inc., the world’s largest bookseller, sold a record 1.3 million copies of J. K. Rowling’s Harry Potter and the Half-Blood Prince in the first 48 hours of its release at its retail stores and on Barnes & In the first hour, Barnes & Noble bookstores sold 378,000 copies or 105 copies per second.

First-day sales of the new Harry Potter book exceeded first-day sales of the previous volume in the series, J.K. Rowling’s Harry Potter and the Order of the Phoenix by 40%.

“This weekend was nothing short of a triumph for publishing, bookselling and reading,” said Steve Riggio, chief executive officer of Barnes & Noble, Inc. “Each J. K. Rowling book sets new sales records, and this book was no exception. First-day sales at Barnes & Noble increased 40 percent over first-day sales of Rowling’s previous book, Harry Potter and the Order of the Phoenix.”

During trading July 18, the first business day after weekend sales, shares of Barnes & Noble Inc. rose Barnes & Noble’s stock gained as much as 5.4%, to $42.49.

The sixth Harry Potter Book went on sale at 12:01 a.m. on Saturday, July 16.