MAIN NEWS HEADLINES
February 23 – March 2, 2006 Edition
MTV, Pocket
To Beef Up Books
For Teen Girls
New York, NY/2/17/06Teen fiction is hot! And MTV Books, in conjunction with Pocket Books/Simon & Schuster, is giving young readers what they want with a special four-book publication launch in March 2006. Teen girls do like to read, but they are selective, they know what they like and won’t read just anything. . .they want to read about people like them & their friends or people they wish they were friends with, say the publishers.
MTV/Pocket Books will be aggressively supporting this innovative launch with on-line advertising and promotion, television ads and the creation of an exclusive “teen advisory board”. And theyll be delivering to teen readers just what they crave
. . .stories that are compelling, fresh, and bold. For example, there first four releases include these:
In Miami, sunburn can be a killer. So brace yourself for a . . .CRUEL SUMMER (by Kylie Adams). CRUEL SUMMER is the first book in the “Fast Girls, Hot Boys” Trilogy. These five friends are living out their senior year in a world filled with glamour, excitement, heartbreak, and danger.
In THE PURSUIT OF HAPPINESS by Tara Altebrando, an aimless twenty-first century teen, reeling after her mother’s death, is working at a historic village when she discovers new friends, new loves, and the courage to forge her own path. THE PURSUIT OF HAPPINESS is a striking coming-of-age novel with a colonial twist.
THE 310: LIFE AS A POSER by Beth Killian is a hilarious novel about a young girl’s search for fame-and her long lost mom-when Evie spends a summer with her famous talent agent aunt in the glamorous world of Hollywood.
PLAN B by Jenny O’Connell is a witty novel about a high school senior’s collision with the unexpected. When Vanessa’s heartthrob half-brother comes to town, her very practical plans for graduation and beyond are completely blown out of the water!
MTV Books is an imprint of MTV: MUSIC TELEVISION and Pocket Books. Simon & Schuster, a part of the CBS Corporation, is a global leader in the field of general interest publishing, dedicated to providing the best in fiction and nonfiction for consumers of all ages, across all printed, electronic, and audio formats. Its divisions include Simon & Schuster Adult Publishing, Simon & Schuster Children’s Publishing, Simon & Schuster Audio, Simon & Schuster Online, and international companies in Australia, Canada, and the United Kingdom. For more information, visit our website at www.simonsays.com
MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), is one of the world’s leading creators of programming and content across all media platforms. MTV Networks, with more than 100 channels worldwide, owns and operates the following television programming servicesMTV: MUSIC TELEVISION, MTV2, VH1, mtvU, NICKELODEON, NICK at NITE, COMEDY CENTRAL, TV LAND, SPIKE TV, CMT, NOGGIN, VH1 CLASSIC, LOGO, MTVN INTERNATIONAL and THE DIGITAL SUITE FROM MTV NETWORKS, a package of 13 digital services, all of these networks trademarks of MTV Networks. MTV Networks connects with its audiences through its robust consumer products businesses and its more than 95 interactive properties worldwide, including online, broadband, wireless and interactive television services and also has licensing agreements, joint ventures, and syndication deals whereby all of its programming services can be seen worldwide.
