MAIN NEWS HEADLINES
May 15-31, 2005 Edition
Strang to Help
Distribute Penguin Titles
in Christian MarketNEW YORK, NY/05/12/2005Strang Communications, a privately held publisher of Christian magazines, text books, and novels, has signed a four-year agreement with Penguin Group (USA) to help distribute Penguin products into the religious market.
Under the new agreement, Strang will provide distribution into its specialized sales channels. Penguin authors such as New York Times bestsellers, Jan Karon and T.D. Jakes, will gain extra exposure via Strang. Likewise, Strang will benefit from offering titles by leading authors. Jan Karon is author of the Mitord series with 20 million copies in print. The next installment, Light From Heaven, is scheduled for release in November 2005 and will have an initial run of 800,000 copies.
Penguin was among the first major publishers involved in the religious and inspirational market, under the leadership of Joel Fotinos, vice president of P.Tarcher Inc., an imprint of Penguin specializing in titles for the mind/body/spirit. Fotinos is also director of religious publishing for Penguin USA.
The two publishers have previously worked together on several titles which made the New York Times best-seller list, including The Faith of George W. Bush by Stephen Mansfield, Shadowmancer, and Wormwood.
Strang Communications, headquartered in Lake Mary, Fl, is a multi-media communications company focused on spreading traditional Christian teachings throughout the world through the mass media. The company was founded in 1975 by Stephen Strang. Strang publishes seven magazines, including Charisma & Christian Life, Ministries Today, New Man, SpiritLed Woman, Christian Retailing and Vida Cristiana (in Spanish). The company also publishes Charisma House Books, formerly Creation House.
Penguin Group (USA) Inc. is the U.S. affiliate of the internationally renowned Penguin Group, the second-largest English-language trade book publisher in the world. Formed in 1996 as a result of the merger between Penguin Books USA and The Putnam Berkley Group, Penguin Group (USA), under the stewardship of Chief Executive Officer, David Shanks, is a leading U.S. adult and children’s trade book publisher. The Penguin Group, with primary operations in the United Kingdom, Australia, the United States and Canada, and smaller operations in South Africa and India, is led by its CEO and Chairman, John Makinson, and is owned by Pearson plc. Pearson is an international media company with market-leading businesses in education, business information, and consumer publishing. Penguin Group (USA) publishes under a wide range of prominent imprints and trademarks, among them Berkley Books, Dutton, Grosset & Dunlap, New American Library, Penguin, Philomel, G. P. Putnam’s Sons, Riverhead Books, Viking and Frederick Warne. The company possesses perhaps the world’s most prestigious list of best-selling authors and a backlist of unparalleled breadth, depth, and quality. Penguin Putnam’s roster of bestselling authors is a Who’s Who of the industry, including among hundreds of others Dorothy Allison, Nevada Barr, Saul Bellow, A. Scott Berg, Maeve Binchy, Harold Bloom, Sylvia Browne, Tom Clancy, Robin Cook, Patricia Cornwell, Catherine Coulter, Clive Cussler, Eric Jerome Dickey, Richard Paul Evans, Helen Fielding, Ken Follett, Sue Grafton, W. E. B. Griffin, Nick Hornby, the Dalai Lama, Spencer Johnson, Jan Karon, Anne Lamott, James McBride, Terry McMillan, Arthur Miller, Jacqueline Mitchard, Toni Morrison, Kathleen Norris, Joyce Carol Oates, Robert B. Parker, Nora Roberts, John Sandford, Carol Shields, John Steinbeck, Amy Tan, and Kurt Vonnegut.