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Pre-Event Survey to Explore Book Industry Digital Transformation

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February 11 – February 18, 2010 Edition

Pre-Event Survey to Explore Book Industry Digital Transformation

NEW YORK, NY/AUTHORLINK NEWS/02/11/10–A new Book Industry Study Group (BISG) survey, opened this week, explores the ways in which new technologies are dictating “points of no return” in how books-both digital and physical-are being acquired, produced, distributed, marketed and sold. The survey is being conducted as part of preparations for BISG’s seventh annual Making Information Pay conference, to be held Thursday, May 6, 2010 at the McGraw-Hill Auditorium in New York City. The survey is open to all members of the publishing community and can be found at http://www.bisg.org/mip/?p=243.

“The Making Information Pay Pre-Event Survey has become a vital learning tool for the conference over the past few years,” said Angela Bole, BISG’s Deputy Executive Director. “It’s a great way for members of the book community to become involved with the program and be sure their voice is heard.”

As new technologies revolutionize the book business, Making Information Pay 2010 will address key “points of no return” through an open exploration of how close we are to a fundamentally different publishing paradigm driven by:

Books without bindings Bestsellers without agents or publishers Retailers without storefronts Sales efforts without sales forces Distributors without warehouses

Featuring a lineup of book industry leaders sharing practical insight into how they respond daily the waves of change affecting the book industry, Making Information Pay 2010 will explore how we can know when systemic change is actually happening. Speakers and a full agenda will be announced at a later date.

Over the past seven years, Making Information Pay has become a leading U.S. event for the book industry. It is attended each year by hundreds of senior professionals eager to hear about new developments and the practical steps needed to benefit from them.

Making Information Pay 2010 is organized by the Book Industry Study Group with collaboration from The Idea Logical Company, and sponsored with the generous support of several known innovators in the book industry, including SBS Worldwide, Nielsen BookScan and Bowker. Additional sponsorship opportunities are still available; to learn more contact Angela Bole, BISG Deputy Executive Director, at 646-336-7141 or angela@bisg.org.